Two lifelong Huntington locals, who’d crossed paths countless times growing up, found themselves working side by side years later. Sharing the same love for their city and its people, they saw a gap — a lack of authentic Huntington pride in the apparel scene. So, they pulled their resources together and built Huntington & Co. — a brand born from hometown pride, grit, and a shared vision to bring bold, high-quality clothing that truly represents the 304.